Post by account_disabled on Mar 9, 2024 20:25:47 GMT -8
The months of lockdown have left important consequences on the population's way of life and also on their purchasing habits. Customers have changed and companies must realize this and understand the direction to follow promptly. Time is a fundamental factor Knowing customers today means knowing their stress, their often complex sensations and meeting their new needs. Emerging economies are showing different reactions than economically stronger ones but, globally, all people are thinking more deeply about what is really important and what to focus their attention on. Health, safety and affection: these are the essential aspects for the customer of the near future. A new approach which, if understood in time, constitutes an opportunity for brands that will be able to provide coherent answers.
It is not possible to know with certainty how long this transformation Germany Phone Number will last and where it will lead. This is why it is necessary to continually listen. Here's what we'll cover in this article: The new customer: between "new normality" and "great reluctance" The post COVID-19 buyer: new trends Buyers around the world Advice for companies New virtual workforce coronavirus-marketing-sales-digital-transformation The new customer: between "new normality" and "great reluctance" COVID-19 is changing the world: not only from the point of view of a health catastrophe but also in terms of people's feelings. The months spent in lockdown, more or less all over the world, have left profound marks on people's lives . The prevailing feelings were fear, insecurity and the desire to save themselves .
A situation that created great stress during the period of forced imprisonment and which is also experienced today, when talking about a restart. Now it's time to start again, but fear is difficult to eliminate. The approach to the world has certainly changed. There are those who speak of "new normality" and those who, instead, prefer to speak of "great reluctance" : they are two sides of the same coin. The desire to return to their lives coexists with a persistent sense of insecurity and slowing down . This ambivalent attitude affects every aspect of daily life, even purchasing habits. Customers now demonstrate a mixture of fear and cautious optimism : a lot also depends on the country and the economic situation.
It is not possible to know with certainty how long this transformation Germany Phone Number will last and where it will lead. This is why it is necessary to continually listen. Here's what we'll cover in this article: The new customer: between "new normality" and "great reluctance" The post COVID-19 buyer: new trends Buyers around the world Advice for companies New virtual workforce coronavirus-marketing-sales-digital-transformation The new customer: between "new normality" and "great reluctance" COVID-19 is changing the world: not only from the point of view of a health catastrophe but also in terms of people's feelings. The months spent in lockdown, more or less all over the world, have left profound marks on people's lives . The prevailing feelings were fear, insecurity and the desire to save themselves .
A situation that created great stress during the period of forced imprisonment and which is also experienced today, when talking about a restart. Now it's time to start again, but fear is difficult to eliminate. The approach to the world has certainly changed. There are those who speak of "new normality" and those who, instead, prefer to speak of "great reluctance" : they are two sides of the same coin. The desire to return to their lives coexists with a persistent sense of insecurity and slowing down . This ambivalent attitude affects every aspect of daily life, even purchasing habits. Customers now demonstrate a mixture of fear and cautious optimism : a lot also depends on the country and the economic situation.